Proposed Marketing Communication Strategy to Increase Buyer’s Decision to Buy House (Case Study: PT. Sedulur Guyub Rukun)

oleh Adi, Radityo Chrisna; School of Business and Management, Institut Teknologi Bandung, Indonesia, Rustiadi, Sonny; School of Business and Management, Institut Teknologi Bandung, Indonesia
Terbitan: Institut Teknologi Sepuluh Nopember, 2018