Influence of Brand Awareness, Brand Association, Perceived Quality, and Brand Loyalty of Shopee on Consumers’ Purchasing Decisions
| Main Authors: | Supiyandi, Andi, Hastjarjo, Sri, Slamet, Yulius |
|---|---|
| Format: | Article info application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Bina Nusantara University
, 2022
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| Subjects: | |
| Online Access: |
https://journal.binus.ac.id/index.php/commit/article/view/7583 https://journal.binus.ac.id/index.php/commit/article/view/7583/4406 |
Internet
https://journal.binus.ac.id/index.php/commit/article/view/7583https://journal.binus.ac.id/index.php/commit/article/view/7583/4406
Lokasi
| Koleksi | Commit (Communication and Information Technology) Journal |
|---|---|
| Gedung | Binus University Library and Knowledge Center |
| Institusi | Universitas Bina Nusantara |
| Kota | JAKARTA BARAT |
| Provinsi | DKI JAKARTA |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |