The Influence of Sponsor-Event Congruence in Sponsorship of Music Festivals
| Main Authors: | Penny Hutabarat; Universitas Indonesia, Gita Gayatri; Universiti Malaya |
|---|---|
| Format: | Article application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Department of Management, Faculty of Economics and Business, Universitas Indonesia
, 2014
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| Subjects: | |
| Online Access: |
http://journal.ui.ac.id/index.php/tseajm/article/view/3101 |
Internet
http://journal.ui.ac.id/index.php/tseajm/article/view/3101Lokasi
| Koleksi | The South East Asian Journal of Management |
|---|---|
| Gedung | Perpustakaan Universitas Indonesia |
| Institusi | Universitas Indonesia |
| Kota | KOTA DEPOK |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |