The Role of Brand Image, Brand Equity and Product Quality toward Customers' Attitudes to Consume Eco Friendly Cosmetic Product (An Empirical Study: Millennial Generation Female Customers in Indonesia)
| Main Author: | Puspitasari, Ayu Febriyanti |
|---|---|
| Format: | Article info application/pdf Journal |
| Bahasa: | eng |
| Terbitan: |
Department of Management, Faculty of Economics and Business, Brawijaya University
, 2020
|
| Subjects: | |
| Online Access: |
https://apmba.ub.ac.id/index.php/apmba/article/view/375 https://apmba.ub.ac.id/index.php/apmba/article/view/375/284 |
Internet
https://apmba.ub.ac.id/index.php/apmba/article/view/375https://apmba.ub.ac.id/index.php/apmba/article/view/375/284
Lokasi
| Koleksi | Asia Pacific Management and Business Application |
|---|---|
| Gedung | Perpustakaan Universitas Brawijaya |
| Institusi | Universitas Brawijaya |
| Kota | MALANG |
| Provinsi | JAWA TIMUR |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |