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Impact of Hedonic Value, Utilitarian Value, Satisfaction, Attitude, Social Norms, Social Identification, and Stickiness Towards Intention to Make In-App Purchase: An Empirical Study of MOBA Mobile Games

Tersimpan di:
Main Authors: Tjong, Michael, Santoso, Eric
Format: Thesis NonPeerReviewed Book
Bahasa: eng
Terbitan: , 2019
Subjects:
HD28 Management. Industrial Management
Online Access: http://repository.uph.edu/7783/3/Title.pdf
http://repository.uph.edu/7783/4/Abstract.pdf
http://repository.uph.edu/7783/5/ToC.pdf
http://repository.uph.edu/7783/1/Chapter1.pdf
http://repository.uph.edu/7783/2/Chapter2.pdf
http://repository.uph.edu/7783/6/Chapter3.pdf
http://repository.uph.edu/7783/7/Chapter4.pdf
http://repository.uph.edu/7783/8/Chapter5.pdf
http://repository.uph.edu/7783/9/Bibliography.pdf
http://repository.uph.edu/7783/10/Appendices.pdf
http://repository.uph.edu/7783/
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Internet

http://repository.uph.edu/7783/3/Title.pdf
http://repository.uph.edu/7783/4/Abstract.pdf
http://repository.uph.edu/7783/5/ToC.pdf
http://repository.uph.edu/7783/1/Chapter1.pdf
http://repository.uph.edu/7783/2/Chapter2.pdf
http://repository.uph.edu/7783/6/Chapter3.pdf
http://repository.uph.edu/7783/7/Chapter4.pdf
http://repository.uph.edu/7783/8/Chapter5.pdf
http://repository.uph.edu/7783/9/Bibliography.pdf
http://repository.uph.edu/7783/10/Appendices.pdf
http://repository.uph.edu/7783/

Lokasi

Koleksi Repository UPH
Gedung The Johannes Oentoro Library
Institusi Universitas Pelita Harapan
Kota KOTA TANGERANG
Provinsi BANTEN
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    Terbitan: (2020)
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    oleh: Amalia Syailendra, Nadira
    Terbitan: (2019)
  • Pengaruh Functional Value, Emotional Value, Social Value, Satisfaction with The Game, Identification with The Character terhadap Intent to Purchase Virtual Goods: Studi pada Pembelian Skin Legends pada Games Mobile Legend
    oleh: Rijali, Rehan
    Terbitan: (2019)
  • Analisis pengaruh satisfaction, habit dan customer value perspectives terhadap continuance intention mahasiswa Universitas Indonesia dalam penggunaan aplikasi sosial studi kasus: aplikasi whatsapp = The effects of satisfaction habit and customer value perspectives toward continuance intention of students in University of Indonesia in using social apps case study: whatsapp
    oleh: Sihombing, Mutiara Putri, author
    Terbitan: (2016)
  • The Effect of Price-Quality Inference toward Purchase Intention of Counterfeit Shoes with Consumer’s Attitude as Mediating Variable (Study of Andalas University Students Perception)
    oleh: Zadiyathul, Husna
    Terbitan: (2017)
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