Penerapan premiums sebagai strategi promosi penjualan dalam membangun loyalitas pelanggan Studi kasus Happy Meal versi Despicable Me 2 di McDonald's Indonesia = Implentation of premiums as sales promotion strategy to build customer loyalty : Case study on Happy Meal of Despicable Me 2 at McDonald's Indonesia

Main Author: Sheila, Clara Ayu
Format: Thesis NonPeerReviewed Book
Bahasa: ind
Terbitan: , 2014
Subjects:
Online Access: http://repository.uph.edu/1526/1/Title.pdf
http://repository.uph.edu/1526/2/Abstract.pdf
http://repository.uph.edu/1526/3/ToC.pdf
http://repository.uph.edu/1526/4/Chapter1.pdf
http://repository.uph.edu/1526/5/Chapter2.pdf
http://repository.uph.edu/1526/6/Chapter3.pdf
http://repository.uph.edu/1526/7/Chapter4.pdf
http://repository.uph.edu/1526/8/Chapter5.pdf
http://repository.uph.edu/1526/9/Chapter6.pdf
http://repository.uph.edu/1526/10/Bibliography.pdf
http://repository.uph.edu/1526/11/Appendices.pdf
http://repository.uph.edu/1526/12/Publication-Agreement.pdf
http://repository.uph.edu/1526/