STORE BRAND FAMILIARITY AS A MODERATING VARIABLE ON THE EFFECT OF PERSONAL INVOLVEMENT ON STORE BRAND BUYING INTENTION
| Main Author: | Salim, Muhartini |
|---|---|
| Format: | Article PeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
, 2018
|
| Subjects: | |
| Online Access: |
http://repository.unib.ac.id/17451/1/Asia-Pacific%20Management%20and%20Business%20Application.pdf http://repository.unib.ac.id/17451/ |
Internet
http://repository.unib.ac.id/17451/1/Asia-Pacific%20Management%20and%20Business%20Application.pdfhttp://repository.unib.ac.id/17451/
Lokasi
| Koleksi | Repository Universitas Bengkulu |
|---|---|
| Gedung | UPT Perpustakaan Universitas Bengkulu |
| Institusi | Universitas Bengkulu |
| Kota | KOTA BENGKULU |
| Provinsi | BENGKULU |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |