A Qualitative Analysis Of The Digital Marketing Influence On The Consumer Decision-Making Process Of Different Generational Cohorts (A Descriptive Study On Boomers, Millennials, Gen Z, And Shopee E- Commerce Platform)
Main Authors: | Avia, Desaira Alfi Noor, Risca Fitri Ayuni,, SE., MM., MBA., CMA. |
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Format: | Thesis NonPeerReviewed Book |
Bahasa: | eng |
Terbitan: |
, 2020
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Subjects: | |
Online Access: |
http://repository.ub.ac.id/id/eprint/194281/1/-%20Desaira%20Alfi%20Noor%20Avia%20%282%29.pdf http://repository.ub.ac.id/id/eprint/194281/ |
Internet
http://repository.ub.ac.id/id/eprint/194281/1/-%20Desaira%20Alfi%20Noor%20Avia%20%282%29.pdfhttp://repository.ub.ac.id/id/eprint/194281/
Lokasi
Koleksi | Repository Universitas Brawijaya |
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Gedung | Perpustakaan Universitas Brawijaya |
Institusi | Universitas Brawijaya |
Kota | MALANG |
Provinsi | JAWA TIMUR |
Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |