EFFECTS OF BRAND PERSONALITY AND COUNTRY OF ORIGIN IMAGE ON PURCHASE INTENTION OF ETUDE HOUSE COSMETICS
| Main Author: | Ramadhany, Nuzul Putri; Universitas Bakrie |
|---|---|
| Format: | Article application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Universitas Bakrie
, 2013
|
| Online Access: |
http://journal.bakrie.ac.id/index.php/jurnal_ilmiah_ub/article/view/347 |
Internet
http://journal.bakrie.ac.id/index.php/jurnal_ilmiah_ub/article/view/347Lokasi
| Koleksi | Jurnal Ilmiah Universitas Bakrie |
|---|---|
| Gedung | Perpustakaan Universitas Bakrie |
| Institusi | Universitas Bakrie |
| Kota | JAKARTA SELATAN |
| Provinsi | DKI JAKARTA |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |