THE EFFECT OF ARTIFICIAL INTELLIGENCE AND GAMIFICATION ON ONLINE PURCHASE INTENTION MEDIATED BY CUSTOMER EXPERIENCE: STUDY ON INDONESIAN MARKETPLACE USERS
| Main Authors: | Dwi Santy, Raeni, Iffan, Muhammad |
|---|---|
| Format: | Article PeerReviewed Book |
| Bahasa: | eng |
| Terbitan: |
UNIVERSITAS MERCU BUANA
, 2023
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| Subjects: | |
| Online Access: |
http://repository.unikom.ac.id/70441/3/B12%20KORESPONDENSI.pdf http://repository.unikom.ac.id/70441/4/B12%20FULL.pdf http://repository.unikom.ac.id/70441/5/B12%20SIMILARITY.pdf http://repository.unikom.ac.id/70441/ https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/18246 |
Internet
http://repository.unikom.ac.id/70441/3/B12%20KORESPONDENSI.pdfhttp://repository.unikom.ac.id/70441/4/B12%20FULL.pdf
http://repository.unikom.ac.id/70441/5/B12%20SIMILARITY.pdf
http://repository.unikom.ac.id/70441/
https://publikasi.mercubuana.ac.id/index.php/Jurnal_Mix/article/view/18246
Lokasi
| Koleksi | Repository Scholar Unikom |
|---|---|
| Gedung | Perpustakaan UNIKOM |
| Institusi | Universitas Komputer Indonesia |
| Kota | BANDUNG |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |