PERANAN MANAGEMENT PUBLIC RELATIONS DALAM MEMPERTAHANKAN CITRA PERUSAHAAN JASA PERHOTELAN: STUDI KUALITATIF PADA RE-OPENING HOTEL MANDARIN ORIENTAL, JAKARTA

Main Author: Puspokusumo, Aryanti
Format: Article PeerReviewed
Terbitan: Binus University , 2011
Subjects:
Online Access: http://eprints.binus.ac.id/16070/
http://library.binus.ac.id/Collections/journal_detail.aspx?subject=12&volnoed=Volume 02 / Nomor 01 / May 2011&title=PERANAN MANAGEMENT PUBLIC RELATIONS DALAM MEMPERTAHANKAN CITRA PERUSAHAAN JASA PERHOTELAN: STUDI KUALITATIF PADA RE-OPENING HOTEL MANDARIN