Pengaruh Brand Awareness (Kesadaran Merek) , dan Brand Association (Asosiasi Merek), Product Knowledge (Pengetahuan Produk), terhadap Purchase Intention (Minat Beli): Studi pada Produk Batik Minang Citra Monalisa

Main Author: TIKA, ELFA PUTRI
Format: Thesis NonPeerReviewed Book
Bahasa: ind
Terbitan: , 2017
Subjects:
Online Access: http://scholar.unand.ac.id/31577/9/cover1.pdf
http://scholar.unand.ac.id/31577/5/BAB%20V.pdf
http://scholar.unand.ac.id/31577/6/Daftar%20Kepustakaan.pdf
http://scholar.unand.ac.id/31577/8/BAB%20I.pdf
http://scholar.unand.ac.id/31577/7/FullText.pdf
http://scholar.unand.ac.id/31577/