ANALISIS PERILAKU KONSUMEN DALAM PENGAMBILAN KEPUTUSAN TERHADAP PERMINTAAN JASA OJEK ONLINE BERBASIS SYARIAH (Studi pada Mahasiswi S1 Prodi Ekonomi Islam Fakultas Ekonomi dan Bisnis Universitas Brawijaya Malang)
This study aims to determine the effect of attitudes, subjective norms, and behavioral _x000D_ control on requests for sharia-based online motorcycle taxi services. This research is _x000D_ based on the Theory of Planned Behavior by Ajzen, administered to 84 respondents _x000D_ of undergraduate stud...
Main Author: | Lakshita Dwita Purwasono ; Dr. Multifiah, SE., MS. (-) |
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Format: | |
Terbitan: |
Malang :
Ilmu Ekonomi FEB - UB
, 2019 |
Edition: | 145020507111006 |
Subjects: | |
Online Access: |
http://digilib.ub.ac.id/opac/detail-opac?id=92910 |
Internet
http://digilib.ub.ac.id/opac/detail-opac?id=92910Lokasi
Koleksi | Katalog Universitas Brawijaya Malang |
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Gedung | Perpustakaan Universitas Brawijaya |
Institusi | Universitas Brawijaya |
Kota | MALANG |
Provinsi | JAWA TIMUR |
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