Jagdish N., P. A. (1997). Customer relationship management: Emerging concepts, tools, and applications. Tata McGraw-Hill.
Chicago Style CitationJagdish N., Parvatyar Atur. Customer Relationship Management: Emerging Concepts, Tools, and Applications. Tata McGraw-Hill, 1997.
MLA CitationJagdish N., Parvatyar Atur. Customer Relationship Management: Emerging Concepts, Tools, and Applications. Tata McGraw-Hill, 1997.
Warning: These citations may not always be 100% accurate.