APA Citation

David L. Kurtz, L. E. B. (2012). Principles of Marketing 2006. Thomson South Western.

Chicago Style Citation

David L. Kurtz, Louis E. Boone. Principles of Marketing 2006. Thomson South Western, 2012.

MLA Citation

David L. Kurtz, Louis E. Boone. Principles of Marketing 2006. Thomson South Western, 2012.

Warning: These citations may not always be 100% accurate.