A Comparison on the level of brand loyalty between the customers of Mobile-8 and Samsung co-branded products with the customers of Mobile-8 products that did not co-branded with Samsung

Main Authors: , SUMANTRI, R. Ameria, , Prof.Dr. Basu Swastha Dharmmesta, MBA
Format: Thesis NonPeerReviewed
Terbitan: [Yogyakarta] : Universitas Gadjah Mada , 2006
Subjects:
ETD
Online Access: https://repository.ugm.ac.id/72588/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=33453

Internet

https://repository.ugm.ac.id/72588/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=33453

Lokasi

Koleksi UGM Repository
Gedung Perpustakaan Pusat Universitas Gadjah Mada
Institusi Universitas Gadjah Mada
Kota SLEMAN
Provinsi DAERAH ISTIMEWA YOGYAKARTA
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