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Brand equity towards repurchasing intention of mobile phones through consumer value

Tersimpan di:
Main Author: Susanti, Christina Esti
Format: Article PeerReviewed Book
Bahasa: eng
Terbitan: Faculty Of Business And Economics University Surabaya , 2013
Subjects:
Management
Online Access: http://repository.wima.ac.id/1433/7/The%20influence%20of%20Bran%20Equity%20towards%20Repurchasing%20Intention%20of%20Nokia%20Mobile%20Phone%20Through%20the%20Consumer%20Value%20in%20Surabaya.pdf
http://repository.wima.ac.id/1433/8/2_2%20The%20Influence%20of%20Brand%20Equity%20towards%20repurchasing%20Intention%20of%20Mobile%20Phones%20through%20Consumer%20Valu.pdf
http://repository.wima.ac.id/1433/
http://www.journalmabis.org/sample-of-articles/ed-12-1
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Internet

http://repository.wima.ac.id/1433/7/The%20influence%20of%20Bran%20Equity%20towards%20Repurchasing%20Intention%20of%20Nokia%20Mobile%20Phone%20Through%20the%20Consumer%20Value%20in%20Surabaya.pdf
http://repository.wima.ac.id/1433/8/2_2%20The%20Influence%20of%20Brand%20Equity%20towards%20repurchasing%20Intention%20of%20Mobile%20Phones%20through%20Consumer%20Valu.pdf
http://repository.wima.ac.id/1433/
http://www.journalmabis.org/sample-of-articles/ed-12-1

Lokasi

Koleksi Repository Widya Mandala Catholic University Surabaya
Gedung Perpustakaan Universitas Katolik Widya Mandala Surabaya
Institusi Universitas Katolik Widya Mandala Surabaya
Kota KOTA SURABAYA
Provinsi JAWA TIMUR
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Lihat Juga

  • The influence of brand equity towards repurchasing intention of nokia mobile phone through the consumer value in Surabaya
    oleh: Susanti, Christina Esti
    Terbitan: (2012)
  • Pengaruh perceived quality terhadap repurchase intention yang di mediasi oleh variabel-variabel perceived equity, perceived value, customer satisfaction, expected switching cost, dan brand preference : studi kasus pelanggan Garuda Indonesia = The effect of perceived quality toward repurchase intention with mediating variables of perceived equity, perceived value, customer satisfaction, expected switching cost, and brand preference : case study of Garuda Indonesia / Debby Erwina
    oleh: Debby Erwina, author
    Terbitan: (2013)
  • Pengaruh brand image terhadap repurchase intention: studi pada Zara Pondok Indah Mall 2 = The effect of brand image towards repurchase intention: studi on Zara Pondok Indah Mall 2
    Terbitan: (2013)
  • Analisis pengaruh citra toko dan kualitas pelayanan terhadap niat beli pada produk private label brand studi kasus pada lotte mart retail = Analysis effect of store image and service quality in terms of purchase intention for private label brand products case studies lotte mart retail
    Terbitan: (2013)
  • Analisis pengaruh product attributes terhadap perceived value dan repurchase intention konsumen open display bakery di Surabaya
    oleh: MARIANI SEKARWATI
    Terbitan: (2013)
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