Analyzing The Influence Of Customer Journey On Customer Loyalty: A Study Of Omni-Channel Shopping Experience In Retail Industry

Main Authors: Nasution, Putri Indiartri; Universitas Indonesia, Alversia, Yeshika; Universitas Indonesia
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Proceedings of International Conference on Management in Emerging Markets (ICMEM) SBM ITB , 2022
Online Access: https://journal.sbm.itb.ac.id/index.php/ProceedingSBMITB/article/view/4750
https://journal.sbm.itb.ac.id/index.php/ProceedingSBMITB/article/view/4750/1637

Internet

https://journal.sbm.itb.ac.id/index.php/ProceedingSBMITB/article/view/4750
https://journal.sbm.itb.ac.id/index.php/ProceedingSBMITB/article/view/4750/1637

Lokasi

Koleksi The Asian Journal of Technology Management (AJTM)
Gedung Perpustakaan Institut Teknologi Bandung
Institusi Institut Teknologi Bandung
Kota KOTA BANDUNG
Provinsi JAWA BARAT
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