The influence of perceived quality and perceived price towards the purchase intention of kebaya product: perspective of female students in college

Main Authors: Ali Fikri, Ramadhan; School of Business and Management, Institut Teknologi Bandung, Chaldun, Evy Rachmawati; School of Business and Management, Institut Teknologi Bandung
Format: Article info eJournal
Bahasa: eng
Terbitan: Journal of Innovation, Business and Entrepreneurship , 2020
Online Access: https://journal.sbm.itb.ac.id/index.php/JIBE/article/view/3723

Internet

https://journal.sbm.itb.ac.id/index.php/JIBE/article/view/3723

Lokasi

Koleksi The Asian Journal of Technology Management (AJTM)
Gedung Perpustakaan Institut Teknologi Bandung
Institusi Institut Teknologi Bandung
Kota KOTA BANDUNG
Provinsi JAWA BARAT
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