THE INFLUENCE OF BRAND RECOGNITION, BRAND RECALL, AND TOP OF MIND TO CONSUMER BUYING DECISION
| Main Author: | Langi, Kalvin; University of Sam Ratulangi Manado |
|---|---|
| Other Authors: | Faculty of Economics and Business |
| Format: | Article application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI
, 2013
|
| Online Access: |
http://ejournal.unsrat.ac.id/index.php/emba/article/view/2964 |
Internet
http://ejournal.unsrat.ac.id/index.php/emba/article/view/2964Lokasi
| Koleksi | JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI |
|---|---|
| Gedung | Perpustakaan Universitas Sam Ratulangi |
| Institusi | Universitas Sam Ratulangi |
| Kota | KOTA MANADO |
| Provinsi | SULAWESI UTARA |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |