Analisis pengaruh pengetahuan, religiusitas, dan sikap terhadap intensi membeli produk kosmetik halal: brand with halal positioning (Wardah) vs brand with neutral positioning (Sariayu) = The influence analysis of knowledge religiosity and attitude toward intention to buy halal cosmetic products: brand with halal positioning (Wardah) vs brand with neutral positioning (Sariayu)
| Main Authors: | Ajeng Larasati, author, Add author: Sri Rahayu Hijrah Hati, supervisor, Add author: Karto Adi Wijaya, examiner, Add author: Sri Daryati, examiner |
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| Format: | Bachelors |
| Terbitan: |
Fakultas Ekonomi dan Bisnis Universitas Indonesia
, 2017
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| Subjects: | |
| Online Access: |
http://lontar.ui.ac.id/detail?id=20458727 |
Internet
http://lontar.ui.ac.id/detail?id=20458727Lokasi
| Koleksi | Repository Skripsi (open) Universitas Indonesia |
|---|---|
| Gedung | Perpustakaan Universitas Indonesia |
| Institusi | Universitas Indonesia |
| Kota | KOTA DEPOK |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |