Analisis pengaruh pesan komunikasi pemasaran benefit appeals dan involvement with the environment terhadap respon konsumen. (studi terhadap produk eco-friendly homes) = The analysis of message marketing communication of benefit appeals and involvement with the environment effects consumer's responses. (a study of eco-friendly homes)
| Main Authors: | Mustika Candrawardani, author, Add author: Adi Zakaria Afiff, supervisor, Add author: Nurdin Sobari, examiner, Add author: T. Ezni Balqiah, examiner |
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| Format: | Masters Bachelors |
| Terbitan: |
, 2012
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| Subjects: | |
| Online Access: |
https://lib.ui.ac.id/detail?id=20298642 |
Internet
https://lib.ui.ac.id/detail?id=20298642Lokasi
| Koleksi | Repository Skripsi (open) Universitas Indonesia |
|---|---|
| Gedung | Perpustakaan Universitas Indonesia |
| Institusi | Universitas Indonesia |
| Kota | KOTA DEPOK |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |