Analisis pengaruh Marketing Mix Activity terhadap Brand Equity dan hubungannya dengan Media Credibility ; studi: majalah wanita Femina = the analysis of pf marketing mix activity in influencing brand equity and the relationship with media credibility a case study of woman magazine - femina
Main Authors: | Okki Rianayu Anjani, author, Add author: Adi Zakaria Afiff, supervisor, Add author: Nurdin Sobari, examiner, Add author: T. Ezni Balqiah, examiner |
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Format: | Masters Bachelors |
Terbitan: |
Program Pascasarjana Universitas Indonesia
, 2011
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Subjects: | |
Online Access: |
https://lib.ui.ac.id/detail?id=20298495 |
Internet
https://lib.ui.ac.id/detail?id=20298495Lokasi
Koleksi | Repository Skripsi (open) Universitas Indonesia |
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Gedung | Perpustakaan Universitas Indonesia |
Institusi | Universitas Indonesia |
Kota | KOTA DEPOK |
Provinsi | JAWA BARAT |
Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |