Pengaruh attitude toward the ad terhadap brand attitude dan purchase intention: Studi kasus iklan SOZZIS Versi Cucak Rowo
| Main Authors: | Denty Ayu Nurdianty, author, Add author: Rembeth, John Daniel, supervisor, Add author: Sofjan Assauri, examiner, Add author: Nurdin Sobari, examiner |
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| Format: | Masters Bachelors |
| Terbitan: |
Fakultas Ekonomi dan Bisnis Universitas Indonesia
, 2007
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| Subjects: | |
| Online Access: |
http://lontar.ui.ac.id/detail?id=111073 |
Internet
http://lontar.ui.ac.id/detail?id=111073Lokasi
| Koleksi | Repository Skripsi (open) Universitas Indonesia |
|---|---|
| Gedung | Perpustakaan Universitas Indonesia |
| Institusi | Universitas Indonesia |
| Kota | KOTA DEPOK |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |