Analisis Pengaruh eWOM terhadap Brand Attitude dan Purchase Intention (Studi Pada Review Mobil Toyota di Youtube)

Main Author: Holid, Muhamad
Format: Thesis NonPeerReviewed Book
Bahasa: ind
Terbitan: , 2019
Subjects:
Online Access: http://repository.ibs.ac.id/90/1/Muhamad%20Holid%2C%20Ma.-Ibs%2C%202018-2.pdf
http://repository.ibs.ac.id/90/2/Muhamad%20Holid%2C%20Ma.-Ibs%2C%202018.pdf
http://repository.ibs.ac.id/90/
http://lib.ibs.ac.id/index.php?p=show_detail&id=4395&keywords=MUHAMAD+HOLID