THE EFFECT OF BRAND IMAGE, BRAND TRUST AND BRAND PERSONALITY TOWARDS CUSTOMER LOYALTY (A STUDY ON SAMSUNG SMARTPHONE USERS IN UNIVERSITAS BRAWIJAYA)
Main Author: | Indrajati, Luqman Aziz Mahardhika |
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Format: | Article info application/pdf eJournal |
Bahasa: | eng |
Terbitan: |
Fakultas Ekonomi dan Bisnis Universitas Brawijaya
, 2021
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Online Access: |
https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/7390 https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/7390/6379 |
Internet
https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/7390https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/7390/6379
Lokasi
Koleksi | Jurnal Ilmiah Mahasiswa FEB |
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Gedung | Perpustakaan Universitas Brawijaya |
Institusi | Universitas Brawijaya |
Kota | MALANG |
Provinsi | JAWA TIMUR |
Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |