PENGARUH ENTERTAINMENT, INFORMATIVENESS, IRRITATION, CREDIBILITY DAN ADVERTISING REPETITION TERHADAP ATTITUDE TOWARD MOBILE ADVERTISING (Studi pada Pengguna Smartphone di Kota Malang)
| Main Author: | Powanto, Michael |
|---|---|
| Format: | Article info application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Fakultas Ekonomi dan Bisnis Universitas Brawijaya
, 2016
|
| Online Access: |
https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/3074 https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/3074/2756 |
Internet
https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/3074https://jimfeb.ub.ac.id/index.php/jimfeb/article/view/3074/2756
Lokasi
| Koleksi | Jurnal Ilmiah Mahasiswa FEB |
|---|---|
| Gedung | Perpustakaan Universitas Brawijaya |
| Institusi | Universitas Brawijaya |
| Kota | MALANG |
| Provinsi | JAWA TIMUR |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |