The Impact of Experiential Marketing on Word of Mouth with Customer Satisfaction as a Intervening Variable

Main Authors: Muhammad, Muhammad, Artanti, Yessy
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Department of Management, Faculty of Economics, Universitas Negeri Semarang , 2016
Subjects:
WOM
Online Access: https://journal.unnes.ac.id/nju/index.php/jdm/article/view/8201
https://journal.unnes.ac.id/nju/index.php/jdm/article/view/8201/5619

Internet

https://journal.unnes.ac.id/nju/index.php/jdm/article/view/8201
https://journal.unnes.ac.id/nju/index.php/jdm/article/view/8201/5619

Lokasi

Koleksi Jurnal Dinamika Manajemen
Gedung Perpustakaan Universitas Negeri Semarang
Institusi Universitas Negeri Semarang
Kota KOTA SEMARANG
Provinsi JAWA TENGAH
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