The Role of Brand Ambassador and Electronic Word of Mouth towards Purchase Intention
| Main Authors: | Prasetio, Adhi, Purnamawati, Eko Dinar |
|---|---|
| Other Authors: | Adhi Prasetio and Eko Dinar Purnamawati, International ICT Business, Faculty of Economics and Business, Telkom University, Bandung, Indonesia |
| Format: | Article info application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Department of Management, Faculty of Economics, Universitas Negeri Semarang
, 2023
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| Subjects: | |
| Online Access: |
https://journal.unnes.ac.id/nju/index.php/jdm/article/view/38435 https://journal.unnes.ac.id/nju/index.php/jdm/article/view/38435/14177 https://journal.unnes.ac.id/nju/index.php/jdm/article/downloadSuppFile/38435/9823 |
Internet
https://journal.unnes.ac.id/nju/index.php/jdm/article/view/38435https://journal.unnes.ac.id/nju/index.php/jdm/article/view/38435/14177
https://journal.unnes.ac.id/nju/index.php/jdm/article/downloadSuppFile/38435/9823
Lokasi
| Koleksi | Jurnal Dinamika Manajemen |
|---|---|
| Gedung | Perpustakaan Universitas Negeri Semarang |
| Institusi | Universitas Negeri Semarang |
| Kota | KOTA SEMARANG |
| Provinsi | JAWA TENGAH |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |