Analyzing Factors Influencing In-Game Purchase Intention of Virtual Items: Case Study of PlayerUnknown’s Battleground Mobile (PUBG-M)
Main Authors: | Briliana, Regita; School of Business and Management, Institut Teknologi Bandung, Qastharin, Annisa Rahmani; School of Business and Management, Institut Teknologi Bandung |
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Format: | Article info eJournal |
Bahasa: | eng |
Terbitan: |
Journal of Business and Management
, 2021
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Online Access: |
https://journal.sbm.itb.ac.id/index.php/jbm/article/view/4301 |
Internet
https://journal.sbm.itb.ac.id/index.php/jbm/article/view/4301Lokasi
Koleksi | Journal of Business and Management |
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Gedung | Perpustakaan Institut Teknologi Bandung |
Institusi | Institut Teknologi Bandung |
Kota | KOTA BANDUNG |
Provinsi | JAWA BARAT |
Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |