McDonald, M., & Sofyan Cikmat. (1995). Strategi pemasaran: (strategic marketing planning). Jakarta: Elex Media Komputindo.
Chicago Style CitationMcDonald, Malcolm, and Sofyan Cikmat. Strategi Pemasaran: (strategic Marketing Planning). Jakarta: Elex Media Komputindo, 1995.
MLA CitationMcDonald, Malcolm, and Sofyan Cikmat. Strategi Pemasaran: (strategic Marketing Planning). Jakarta: Elex Media Komputindo, 1995.
Warning: These citations may not always be 100% accurate.