APA Citation

Urban, G. L., & Star, S. H. (1991). Advanced marketing strategy: Phenomena, analysis, and decisions. New Jersey: Prentice Hall.

Chicago Style Citation

Urban, Glen L., and Steven H. Star. Advanced Marketing Strategy: Phenomena, Analysis, and Decisions. New Jersey: Prentice Hall, 1991.

MLA Citation

Urban, Glen L., and Steven H. Star. Advanced Marketing Strategy: Phenomena, Analysis, and Decisions. New Jersey: Prentice Hall, 1991.

Warning: These citations may not always be 100% accurate.