APA Citation

Baack, D. (2014). Integrated advertising, promotion, and marketing communications (6th ed.). Boston: Pearson.

Chicago Style Citation

Baack, Donald. Integrated Advertising, Promotion, and Marketing Communications. 6th ed. Boston: Pearson, 2014.

MLA Citation

Baack, Donald. Integrated Advertising, Promotion, and Marketing Communications. 6th ed. Boston: Pearson, 2014.

Warning: These citations may not always be 100% accurate.